Island
Joy
— Branding, Packaging, Web Design
Packaging for Island Joy’s line of handcrafted sugar scrubs. Inspired by the essence of the Caribbean and our clients' Jamaican-Antiguan heritage, Island Joy’s scrubs are made in small batches using natural & organic ingredients, and infused with exotic scents of the tropics.
- Purple
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
- Lilac
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
- Coral
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
- Pink
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
- Chartreuse
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
- Seafoam
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
- Tangerine
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
- Buttercup
- —
- R43 G21 B5
- C97 M0 Y24 K18
- #EAEAEA
Colour
The colour palette takes inspiration from the tropical scents of the Carribean that inspired the sugar scrubs, such as honey, grapefruit and lime.
Typography
Boutique Light
Harriet
GT Pressura
a. Island Joy Sugar Scrubs
b. Island Joy Lip Scrub packaging
Website
A custom designed and developed Shopify website.
- Client:
- Island Joy
- Creative Direction:
- Aprile Elcich
- Graphic Design:
- Petra Cuschieri
- Web Design & Dev:
- Aprile Elcich
- Photography:
- Lunch Money Studios